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What’s the problem with doing what everybody else is doing? Marketers are expected to come up with something wildly innovative or creative. Dare to be different and get unstuck by presenting interesting or authentic ideas in a meaningful way. Today’s guest is Mike Poznansky, founder and managing partner at Neato — a full-service marketing agency …
It’s relatively easy to create great content when you are a one-person team. You know the type of content you want to write, your editorial tone, and have a clear sense of expectations. It gets harder to ensure that all content is up to the same high standards as your content team grows. A strong …
Continue reading “How to Design an Editorial Process That Fits Your Needs”
Managing your finances is never easy. There are monthly bills to pay, supplies to buy, and living expenses to manage. There may be times when you’ll find yourself behind your monthly payments, and before you know it, you’re drowning in debt that seems almost impossible to pay. Before you use all your money to pay …
Continue reading “5 Tips to Help Negotiate a Deal with Debt Collectors”
Starting a freelance business requires some preparation, research, and commitment. The fact that the globe is interconnected through the digital space means that your freelance business has the opportunity to grow beyond your geographical location. You will need to strategize and insert yourself in a space that is ever-evolving and diverse. Let’s look at how …
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Most storage containers are often discarded after serving their original purpose. But, did you know that you can also use them for other purposes? These days, storage containers are being used to build everything from offices to entertainment venues. If you have an unused storage container or are interested in using one for your preferred …
As the year 2020 comes to a close, hundreds of landmark businesses across the country have called it quits due to the COVID-19 outbreak. Who are they and what could they have done differently? An overflowing plate of macaroni salad, chocolate muffins, and corn chowder is a thing of the past, since the nationwide chain …
Continue reading “Party Deejay Pivots in Pandemic, Why Not Major Retail Chains?”
The process of planning a marketing campaign is complex; delivering one consistent message across multiple channels to reach your audience isn’t easy. Truth is: without a smart strategy and sound processes in place, it can quickly become an unorganized mess. In this post, you’ll learn how to map out successful marketing campaigns. From planning to execution, you’ll …
Continue reading “How to Plan a Marketing Campaign That Actually Gets Results (Templates)”
Are you an introvert looking for the best job that suits your personality? Being an introvert doesn’t always necessarily mean that you’re shy and don’t like being around people. It only means you work best when you’re independent, and you prefer working in a closed area with minimal social contact. If you’re wondering how to …
Continue reading “How to Find the Best Job Options as an Introvert”
Your customers make 35,000 decisions each day, and emotions play a role in a staggering 90% of their day. This means there’s major overlap, and the bulk of those decisions are made when your customers are emotional. If you’re not prioritizing your customers’ emotions in all of your content creation, you’re potentially making most of their decisions …
Continue reading “How to Emotionally Support Your Customers Through Content”
Selling a property yourself or with the help of a professional has its fair share of challenges. While real estate agents are highly trained to close a deal at the highest price possible to get a commission, there are situations wherein selling a house on your own is better than hiring a real estate agent, …
Continue reading “6 Situations Selling Your House Without a Real Estate Agent Makes Sense”