If you have even the smallest bit of campaigning experience on Facebook, you probably know how complicated its Ad Manager has become in the past few years. While the many possibilities offered are a blessing, the way they are presented and bridged to advertisers on the interface is confusing at best — and misleading at worst. That’s not going to change, though, since Facebook sees no reason to make any changes.
As if that wasn’t enough, now many small advertisers are reporting that matters have gone from bad to worse when it comes to the social media giant’s advertising policy.
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